ג׳ באדר א׳ ה׳תשע״ד (February 3, 2014)
We are living in exciting times in the world of technology. But from all the advances, perhaps the most exciting of them all are those that foster a sense of connectivity.
By Yonatan Gordon
As mentioned in “The Best Product Coming out of CES is CES,” the immersion of thousands of products within the four walls of a convention center, conceptually reminds us of the connected realm of keter (crown). As explained there, the drive for an Internet of Things (IoT), or Cisco’s Internet of Everything (IoE), signifies a growing awareness of the superconscious, and a desire to bring this realm down into our daily life.
While there are a bunch of at-home products today, one of the most developing and exciting industries is 3D printing. Especially now that a major patent involving laser sintering has expired, the opportunity for an at-home 3D printing revolution is even greater,
Although I’ve mentioned the concept behind 3D printing in the past, since laser sintering is now in the news, I thought it a good opportunity to discuss it.
According to a ExtremeTech.com article about the patent expiration:
…selective laser sintering SLS machines user a high-powered laser to fuse small particles of material, released almost as an aerosol, to the growing object. With this technology it is possible to print plastic, metal, ceramic, or glass — virtually anything that can be released as a powder and heat-fused to a growing print. If this technology comes down in price even a fraction as far as FDM has, the at-home 3D printing revolution could finally begin in earnest.
Oftentimes when writing these articles, in an effort to be clear, I go through extra words and sentences to explain the correspondences being made. But in this case, the correspondence was so striking that I think it speaks for itself.
Pleasures Like Sand
Maimonides states that at the time of the Redemption, all the luxuries of the world will be abundant. He even goes so far to say that these luxuries will lose their value and will be equated with sand. As a result, people will no longer experience delight from worldly pleasures.
A question then arises: How will pleasure operate at that time? Certainly if G-d created pleasure, it must have some function.
The answer is, as Maimonides continues to explain: “… the one preoccupation of the whole world will be to know G-d.” In other words, the pleasure of that era will be in knowing G-d.
Maimonides says that everyone’s “preoccupation” (עֵסֶק) will be to know G-d. By using the term “occupation” [which is the word usually used for business], he means to indicate that there will be a steady profit and increase in this knowledge.
In light of the terms used today, we would translate sand as the powder used as part of the laser sintering process. As for the result? The ideal result is an additive process known as the “knowledge of G-d. The result is not another product or quantitative manufacturing, but a qualitative process that yields true and lasting immeasurable results.
To Those Involved in 3D Printing
The above text, and the three articles referenced above as well, are presented by way of introduction. If you have questions about the branding and marketing related to your particular company or product, I would be happy to advise where I can. Mishneh Torah, Laws of Kings and Wars 12:5.
 Psalms 27:4.
 Isaiah 58:14.
(Photo Credit: Science Museum UK)
Yonatan Gordon has spent most of his past 13 professional years in the world of Jewish publishing. He was the Marketing Manager at Kehot Publication Society (publishing arm of Chabad) for the better part of six years. He is founder of the website CommunityofReaders.org.
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